Inbound Marketing Blog

How to do a Keyword Research for your SEO Strategy

Keywords are the foundation of SEO. Keywords are terms that people use to search on the internet, for example on search...

For any company in the B2B segment, one of the biggest challenges is having the ability to find good customers and close...

We often tend to talk about HubSpot as a marketing automation platform, but the truth is that this tool allows not only to...

Technology plays an increasingly important role in marketing. In this context, MarTech has been gaining relevance and it's a...

Account-based marketing isn't new, but its popularity has grown in the last few years. According to eMarketer, 92% of...

Last april came with big news at HubSpot, to the point that the platform has launched a new module: Operations Hub.

This is...