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The best tips and updates about the Inbound Marketing World.

Artur Esteves

By adopting an Inbound Marketing strategy we are creating the necessary conditions to generate more business opportunities....


By Artur Esteves On February 11, 2020

2020 is at the door and there will be plenty of changes and new trends arising in markets, specially when it comes to...


By Artur Esteves On December 10, 2019

What if there was a way to classify visitors to your website based on the interest they show in your services or products?

By Artur Esteves On November 15, 2019

In an ideal world an online purchase would work as this: a user searches online for a product or service he need, finds the...


By Artur Esteves On November 5, 2019

In this article you will find an enhanced version of Lead Scoring and disruptive ideas to optimize conversions and increase...


By Artur Esteves On October 6, 2019

According do Forbes, Predictive Lead Scoring will be one of the major Marketing Trends in 2019, but it's not for everyone!...


By Artur Esteves On October 1, 2019

The heart of scientific marketing lies in the data, from its collection and analysis, to its use to gain strategic advantage...


By Artur Esteves On September 26, 2019

 

Measuring digital marketing campaigns is one of those things that we marketers have to do, to analyze returns, justify...


By Artur Esteves On September 6, 2019

The secret has been revealed! Find out the optimal email send time in this article and start improving your email marketing...


By Artur Esteves On August 27, 2019