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Helen Cooper

Recent Posts

How to create more business opportunities with Inbound Marketing

Posted by Helen Cooper on 20/10/17 10:03


By adopting an Inbound Marketing strategy we are creating the necessary conditions to generate more business opportunities. That's why we prepared this article with some topics that are essential for you to start developing a close and trustworthy relationship with your audience, based on a relevant and useful approach.

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Tags: Inbound Marketing

How Marketing Automation increases Marketing and Sales productivity

Posted by Helen Cooper on 13/09/17 10:59


Nowadays with the existing diversity of digital channels available, there’s the pressure to show measurable results and prove the ROI of all your Marketing investments. More channels mean more challenges and more tasks.

With an increase in tasks and decrease in available time, there’s the need to search for new methods to increase productivity without jeopardizing both marketing and sales results.

This is where Marketing Automation can help.

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Tags: Marketing Automation, Marketing, Sales, Productivity